Monday, May 10th, 2010
John Chisholm is the founder, former CEO and chairman of Decisive Technology, a pioneer in online survey software (now part of Google), and of CustomerSat, a leading provider of enterprise feedback management systems (now part of MarketTools). A 30-year veteran executive of Silicon Valley, he holds bachelor’s and master’s degrees in electrical engineering and computer science from MIT and an MBA from Harvard Business School. He chairs the MIT Club of Northern California, serves as trustee of the Santa Fe Institute, as member of the MIT Corporation Development Committee, and as mentor with the MIT Venture Mentoring Service. Previously, he has served as Chairman of the Board of the Stanford Institute for the Quantitative Study of Society, one of Stanford’s twelve independent laboratories; as a member of the visiting committee of the MIT Department of Mathematics; and as vice president of the worldwide MIT Alumni Association. He is author or co-author of two patents in online polling. We met with Mr. Chisholm in the San Francisco bay area to explore his thoughts on the benefits and challenges of entrepreneurship.
Kaizen: You have founded two high-tech companies, Decisive Technology and CustomerSat. Were you technically oriented as a youth?
Chisholm: I think you would say so. I liked to take clocks apart and try to figure out how the gears and springs worked together. I grew up in Jupiter, Florida, a small town about 20 miles north of West Palm Beach. In junior high school, my best friend Al Pion and I each memorized pi to over 100 decimal places—we would recite it alternating the digits, like tossing a ball back and forth. Talk about geeky!
(more…)
Tags: CEE interview, computer science, customer satisfaction, CustomerSat, Dale Carnegie, Decisive Survey, Decisive Technology, DoubleClick, Evolution of Cooperation, google, GRiD, Harvard Business School, HP, JD Power & Associates, John Chisholm, Kaizen, MarketTools, MIT, Salesforce, Selfish Gene, Stephen Hicks, surveys, TEDx
Posted in Announcements, Entrepreneurship, Innovators, Interviews, Kaizen, Marketing, Publications, Technology | 2 Comments »
Friday, November 13th, 2009
Dr. Stephen Hicks, CEE’s Executive Director, talks with Dr. Jerry Kirkpatrick, a Fall 2009 CEE guest speaker, about his book, In Defense of Advertising. Dr. Kirkpatrick addresses several typical criticisms of advertising and explains why advertising is important to a healthy, productive capitalist society.
Watch Parts I & II of the interview below.
Part I:
Part II:
Tags: advertising, Fall 2009 guest speakers, In Defense of Advertising, Interviews, Jerry Kirkpatrick, Stephen Hicks, subliminal messages, video
Posted in Business Ethics, CEE Video, Interviews, Marketing, Political Economy, Publications, Speakers | 1 Comment »
Tuesday, April 14th, 2009
At Small Business Trends, Anita Campbell has collected stories of business owners who found creative ways to save money while growing their businesses.
Tags: business growth, money-saving strategies
Posted in Entrepreneurship, Marketing | No Comments »
Monday, January 26th, 2009
The latest issue of Kaizen features our interview with Reena Kapoor, founder of Conifer Consulting, a successful marketing company in Silicon Valley. Ms. Kapoor discusses her education in India, her on-the-job marketing training at Procter & Gamble, and gives marketing and general entrepreneurial advice to anyone considering starting a company. This issue also includes the letter from the Executive Director and more CEE-related news.
A PDF version of Kaizen is available here. We will soon post online the full version of the interview with Ms. Kapoor.
If you would like to receive a complimentary issue of the print version of Kaizen, please email your name and postal address to CEE [at] Rockford.edu.
Tags: Conifer Consulting, Kaizen, Marketing, Reena Kapoor
Posted in Announcements, Kaizen, Marketing | No Comments »
Wednesday, December 24th, 2008
Business Pundit has compiled a list of 2008’s best business blogs. The winning blogs cover, among other fields, entrepreneurship, economics, franchising, IT and technology, marketing, advertising, and leadership.
Tags: business blog
Posted in Entrepreneurship, Marketing, Political Economy, Technology | No Comments »
Friday, November 28th, 2008
At Small Business Trends, marketing expert Ivana Taylor has twelve inexpensive ideas for marketing during the holiday season.
Tags: holiday marketing
Posted in Marketing | No Comments »